Next-Generation Transfer Recruitment

On-Demand Webinar

How Wichita State is Using EAB's Technology to Engage Prospects and Scale Their Outreach

Transfer Collaborative | On-Demand Webinar

As institutions struggle to fill their first-time classes, many enrollment managers are focusing on transfer enrollments to bridge the gap—and for good reason. The transfer market is large and poised for growth; already, 54% of all bachelor’s degree-earners transfer at least once. However, engaging these students is often more challenging than expected:

- Over half of transfer students are stealth shoppers; they are not familiar to the admissions team until they apply.
- Most transfers have a unique set of questions on major availability and associated career outcomes, how courses will transfer and count towards their degree, and how to minimize their time to degree.

Watch the recording of Bobby Gandu, Director of Admissions at Wichita State University, the top transfer destination in Kansas, and Leonor Keller, a transfer expert within EAB, to hear first-hand how WSU has leveraged EAB's Transfer Portal to enhance their prospective transfer experience.

Bobby presents WSU's exciting early Portal utilization results and showcases how WSU has built the technology into their two-year student and advisor outreach, social media strategy, and website marketing to capture stealth shoppers, drive application volume, and increase yield.