Featured Presenter

Emily Upton
Vice President, Program Marketing for Adult Learner Recruitment



Areas of Expertise
  • Adult, Continuing and Online Education
  • Marketing and Recruitment
  • Strategy and Planning
Webinar

From the Learning Lab: Maximizing Enrollment in a Digital-First Era

From the Learning Lab is an ongoing partner-exclusive webinar series that provides the newest data-driven insights and innovations from our learning agenda and work with 180+ partner institutions.

Join our webinar to explore how universities can adapt to a rapidly evolving digital landscape and drive enrollment success by aligning digital strategies with the shifting behaviors of adult learners.
April 10 3:30–4:30 p.m. ET
This session will provide actionable insights on the following:

  • The challenges faced by universities in today's enrollment landscape
  • Strategies for enhancing organic lead generation and improving website engagement
  • Best practices for leveraging email automation to deliver a more personal student experience
  • Elevated conversion tracking to optimize recruitment efforts
  • How to safeguard your marketing budget with effective bot management
  • Outcomes from institutions that have implemented these strategies

Don't miss out on the opportunity to hear how your campaigns will be evolving for success in the coming years!
Register Now
April 10 3:30–4:30 p.m. ET