Winning Domestic Students Amid International Upheaval:
Navigating Enrollment Challenges and Crafting Effective Outreach for Domestic Graduate and Adult
On-Demand Webinar
The current administration’s visa restrictions and travel bans have disrupted international recruitment. As a result, international student interest in studying in the US is the lowest it has been since the COVID-19 pandemic, and graduate and adult-serving programs must rely more on domestic students, increasing competition across U.S. colleges. Meanwhile, domestic students are becoming more skeptical of the value of a college degree, making them harder to find and engage.

Institutions must strengthen their domestic student recruitment strategy to remain competitive. Watch this webinar to:
  • Discover three major challenges institutions face in recruiting domestic graduate and adult students—and how to navigate them
  • Learn how your competitor set is changing and how to adapt
  • Gain actionable insights to effectively highlight ROI in your marketing and diversify your lead gen approach

Related Resources:


Insight Brief: Expanding Your Domestic Student Market
Toolkit: Winning Domestic Students amid International Upheaval

Webinar Speakers

Todd Heilman
Senior Consultant & Principal,
Adult Learner Recruitment
Grace Kiernan
Associate Director,
Partner Development