Watch this webinar as EAB’s advancement experts Mark Shreve and Jenny Jones take a look back at the trends and lessons learned in 2024. Mark and Jenny will share their reflections on the key developments that shaped advancement this year, highlighting what worked, what changed, and what it means for the future. Hear about the topics submitted, discussing the issues that are top of mind for your peers across the country.
Case Study
How Wiregrass Georgia Technical College achieved enrollment gains by transforming its advising model
How Wiregrass Georgia Technical College achieved enrollment gains by transforming its advising model
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Seminar
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Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut egestas libero et nulla facilisis lacinia. Curabitur gravida, nibh ac lobortis condimentum, ante eros viverra leo, a egestas nunc justo vitae lorem.
On-Demand
Los Angeles, CA
Advancement Leader Webinar Series
Advancement Leader Webinar Series
Join EAB in November to explore what's needed to succeed in today's era of advancement and strategies for a key audience segment for your program.
Join EAB in November to explore what's needed to succeed in today's era of advancement and strategies for a key audience segment for your program.
Watch On-Demand
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut estas libero et nulla facilisis lacinia. Curabitur gravida, nibh ac lobortis condimentum, ante eros viverra leo, a egestas nunc justo vitae lorem. Nunc et ultricies mauris, ac vulputate risus.
“I’m able to do it on my own time instead of having to set an appointment to do everything, I can kind of get a jump start before meeting with my advisor.”–Student, ipsum dolor sit amet
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Form Heading
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What’s New in Annual Giving: Data-Driven Strategies for Today’s Challenges
Tuesday, November 12, 11:00-11:30 am ET
Tuesday, November 12, 11:00-11:30 am ET
In a time of shifting priorities and financial pressures, a forward-thinking annual giving program has never been more critical. When executed well, annual giving not only delivers much-needed immediate revenue but also plays a pivotal role in building a robust donor pipeline for sustained, long-term support. To succeed, today’s advancement leaders need a modern, data-driven approach that adapts to changing donor behaviors and leverages the latest digital strategies. Join EAB’s advancement experts, Brad Polen and Mark Shreve, as they break down how to:
- Use cutting-edge digital marketing to engage and retain donors
- Transform donor data into actionable insights for targeted outreach
- Optimize your annual giving strategy to drive short-term revenue and cultivate future major gift prospects
Engaging the Middle of the Pyramid: The Key to Mid-Level and Leadership Annual Giving
Tuesday, November 19, 11:00-11:30 am ET
In the quest for greater revenue and deeper donor connections, the middle of the giving pyramid holds untapped potential. Mid-level and leadership annual giving donors are some of your institution’s most loyal supporters, yet they often don’t receive the strategic attention they deserve. By focusing on this critical segment, you can unlock new opportunities for growth and long-term support. Join EAB expert, Jenny Jones, to explore:
Tuesday, November 19, 11:00-11:30 am ET
In the quest for greater revenue and deeper donor connections, the middle of the giving pyramid holds untapped potential. Mid-level and leadership annual giving donors are some of your institution’s most loyal supporters, yet they often don’t receive the strategic attention they deserve. By focusing on this critical segment, you can unlock new opportunities for growth and long-term support. Join EAB expert, Jenny Jones, to explore:
- How to identify and define the middle of the pyramid at your institution
- Demographic insights and trends among mid-level and leadership annual giving donors
- Effective strategies to engage, retain, and upgrade this vital donor segment
- The impact these donors can have on advancing your institution’s mission
Mark Shreve
Mark Shreve
Managing Director, Partner Development
Brad Polen
Brad Polen
Director, Partner Development
Jenny Jones
Jenny Jones
Principal, Advancement Marketing Services
Senior Analyst, Research
Areas of Expertise
About the Webinars
About the Webinars
What’s New in Annual Giving: Data-Driven Strategies for Today’s Challenges
Tuesday, November 12
11:00-11:30 AM ET
What’s New in Annual Giving: Data-Driven Strategies for Today’s Challenges
Tuesday, November 12
11:00-11:30 AM ET
Tuesday, November 12
11:00-11:30 AM ET
In a time of shifting priorities and financial pressures, a forward-thinking annual giving program has never been more critical. When executed well, annual giving not only delivers much-needed immediate revenue but also plays a pivotal role in building a robust donor pipeline for sustained, long-term support. To succeed, today’s advancement leaders need a modern, data-driven approach that adapts to changing donor behaviors and leverages the latest digital strategies. Join EAB’s advancement experts, XXX and Mark Shreve, as they break down how to:
~Use cutting-edge digital marketing to engage and retain donors
~Transform donor data into actionable insights for targeted outreach
~Optimize your annual giving strategy to drive short-term revenue and cultivate future major gift prospects
~Use cutting-edge digital marketing to engage and retain donors
~Transform donor data into actionable insights for targeted outreach
~Optimize your annual giving strategy to drive short-term revenue and cultivate future major gift prospects
Day 2 · November 22
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9:00 am
Breakfast and Exhibit Hall60 minutes -
10:00 am
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12:00 pm
Ehibit Hall and Meetings3 hours -
6:00 pm
Dinner Party @ Sed FinibusUntil close -
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Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut estas libero et nulla facilisis lacinia. Curabitur gravida, nibh ac lobortis condimentum, ante eros viverra leo, a egestas nunc justo vitae lorem. Nunc et ultricies mauris, ac vulputate risus.
- Integer ut dolor sed purus posuere egestas.
- Fusce id leo orci. Donec lorem erat, tristique ac arcu ac, hendrerit scelerisque urna.
- Nullam lorem justo, interdum id maximus at, rhoncus id augue.
Ut pretium, diam vitae ultricies egestas, dolor augue conimentum orci, rutrum porta velit diam ut quam. In venenatis, enim gravida ornare conseq pretium dui, in vehicula mauris nisi id orci.
“I’m able to do it on my own time instead of having to set an appointment to do everything, I can kind of get a jump start before meeting with my advisor.”–Student, ipsum dolor sit amet