Closing Enrollment Gaps Before They Form: How to Prevent Costly Late-Cycle Scramble in Graduate and Adult Enrollment

Monday, March 23; 12:30-1:30 PM ET

Budget pressure, AI-driven search disruption, and longer student decision cycles are making it harder for graduate and adult programs to meet their enrollment goals. Many institutions respond by scaling back top-of-funnel efforts, only to face enrollment gaps later in the cycle that require expensive quick fixes that typically don’t meet their needs. 

Enrollment gaps don’t appear overnight. They form quietly when lead generation becomes inconsistent, narrowly focused, or misaligned with how adult learners actually decide on a program. Understanding how these structural risks develop and how to prevent them is critical to sustaining long-term enrollment growth.

In this webinar, you’ll learn how to:
  • Identify early warning signs of leaky or narrow funnel gaps before they impact enrollment
  • Design lead generation strategies that align with multi-cycle student decision timelines
  • Reduce reliance on costly late-cycle scramble through sustained, diversified lead generation and nurturing
  • Strengthen your top-of-funnel approach with structured support that improves both acquisition and nurture

Register Now

This webinar has been cancelled. We apologize for the inconvenience.

If you are interested in scheduling some dedicated time to discuss the content and your institutions priorities, please reach out the Patty Taguba at [email protected] to coordinate some time with a team member. 

Presenters

Grace Kiernan
Director, Partner Development
Jesse Holzbach
Managing Director, Partner Success, Adult Learner Recruitment
Nick Soller
Senior Partner Success Manager, Adult Learner Audience Generation