EAB's newest insight paper

Expanding Your Domestic Student Market

Growing U.S.-Based Graduate and Adult Student Lead Generation Amid a Challenging International Enrollment Climate

Shifting student behaviors, increased competition, and changing market dynamics are reshaping domestic enrollment. This insight brief explores the latest trends impacting graduate and adult student recruitment and provides strategies to help institutions adapt and thrive.

Download the brief to gain:

  • A data-driven look at shifting domestic enrollment patterns
  • Insights on how stealth shopping and cost concerns affect recruitment
  • Proven strategies to diversify lead sources and optimize outreach efforts
Download the Insight Brief