The Dynamic Enrollment Leader's Guidebook for Responding to COVID-19 and an Uncertain Future

To thrive amid continuous change and uncertainty, enrollment teams must be agile. The Dynamic Enrollment Leader’s Guidebook offers a series of exercises enrollment leaders and their teams can use to assess and cultivate agility, focusing on three important capabilities:

• Maximize the enrollment budget, with tips for managing up to greater enrollment investments and a brainstorming activity for teams to most effectively deploy their budgets.
• Embrace new ways to find students, with advice for students whose information is available, coming soon, or unlisted.
• Anticipate evolving student needs, with a guide to creating a communications infrastructure to respond efficiently to students' needs as they change.