Join EAB, LinkedIn, and Georgia Southern University to discuss innovative approaches to targeting and recruiting adult learners. You’ll learn the strategies Georgia Southern used to expand their best-fit prospect pool and grow graduate enrollment in 2020, including:

  • Identifying new potential right-fit students with consumer analytics and machine learning
  • Launching data-driven LinkedIn campaigns to nurture prospects throughout the student journey
  • Leveraging insights from a database of 200 million US consumers to improve marketing engagement
Watch Now