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Toolkit

Building a Robust and Diversified Lead Generation Strategy

Diagnostic Tool for Graduate and Adult-Serving Programs

While there are many available sources of graduate and adult student names, it is sometimes hard for enrollment leaders to tell what type of leads they provide, how to use a source effectively, and how to balance lead quantity with quality.

Complete our toolkit to learn more about six lead sources, identify and avoid potential pitfalls with each of them, and ensure you are using them to its fullest effectiveness.

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