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On-Demand Webinar

7 Commonly Overlooked Lead Nurture Best Practices

Lessons for Graduate and Adult-Serving Programs

Lead nurture is an area where recruitment efforts for many graduate and adult-serving programs fall short. While enrollment leaders know they need to invest in lead generation strategies, they often don’t pair them with adequate lead cultivation tactics, leading to lower than anticipated conversion rates.

In this webinar, we discuss best practices for enrollment leaders to optimize their lead nurture strategy, gleaned from EAB’s years of success working with graduate and adult-serving programs.

Watch this webinar to:

  • Discover 7 lead nurture best practices you and your team might be overlooking, and how to apply them to your graduate and adult-serving programs
  • Gain insight into the behaviors and expectations of adult prospective students, so you can adapt your strategy to meet their needs
  • Hear key takeaways on nurturing leads that you can use to better support your graduate and adult leads through to application
Watch the On-Demand Webinar

Presenters


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Grace Kiernan

Audience Development Specialist,
Adult Learner Recruitment
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Dan Olson

Managing Director,
Audience Development