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On-Demand Webinar

Master Your Market Share: How Access to the Right Data is the Missing Piece to Your Institutional Strategy

Learn how EAB’s analysis of market share, demographic decline, and college-going rates—both nationally and locally—can help you improve the effectiveness of your strategic planning processes.

Speakers

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Senior Director, Research
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Managing Principal, Office of the President
As competition for students increases, a truly differentiated strategy that sets your institution apart is more critical than ever. University leaders need a clear understanding of overarching trends within the industry and how their institution fits within the market. Many leadership teams struggle to develop a clear market understanding because they don’t have high-quality demand data, forcing them to rely on outdated assumptions and or simple IPEDs reports of past performance. With continued concerns of an imminently approaching demographic cliff and increasing numbers of non-consumers, a strong understanding of your place within the market (and leveraging this information with prospective students) is more important than ever.

Watch this webinar on-demand to learn how EAB’s analysis of market share, demographic decline, and college-going rates—both nationally and locally—can help you improve the effectiveness of your strategic planning processes by providing forecasts that will help you and your leadership team craft a strategy that is differentiated, sustainable, and promotes institutional success.
Watch On-Demand