Case Study

How One University Found a Cost-Effective, High Intent Lead Generation Solution

Opal University, a Small, Private University in the Northeast

Opal University is a private, faith-based university in the Northeast. They were looking to increase their volume of graduate business and healthcare leads with responsive, high-intent names. They were interested in a budget-friendly solution that would pair well with their current lead generation strategy.

Opal University used Appily Advance’s diversified acquisition strategy to source high-quality healthcare and graduate business leads and early data shows that Appily Advance has generated an average 55% lower cost per responder compared to names purchased through Meta, and an average 9.3% response rate.

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