Pricing and Aid Strategies Ahead of July 1 Federal Borrowing Changes
A Preview of Pricing and Aid Optimization for Graduate and Professional Programs

Thursday, June 18 | 3:00-4:00 p.m. ET

With federal borrowing caps taking effect July 1 and Grad PLUS ending for new borrowers, graduate and finance leaders face urgent decisions about pricing and aid strategy to protect enrollment and revenue.

Yet many institutions still lack a clear view of which programs are most exposed—or where enrollment and revenue risk is greatest. With more than half of graduate borrowers expected to fall outside new federal loan limits, the impact on net tuition revenue could be immediate.

Join EAB's graduate pricing and aid experts for a focused look at how institutions are responding. You'll also get a preview of our live simulation, which illustrates how institutions can assess risk, evaluate policy trade-offs, and model the potential impact of pricing and aid decisions before making them.

Sign Up Now

In this session, you’ll see how institutions are responding to new federal borrowing constraints, and where they’re taking action to:

  • Identify enrollment and revenue risk exposure by program as Grad PLUS ends
  • Model pricing and aid scenarios to understand impacts on yield, revenue, and class profile
  • Adjust strategy in real time using program-level insights and market benchmarks

We’ll also share how one professional program optimized pricing and aid strategy to increase NTR 60% and improve incoming class quality in two years.

See the approach in action and leave with a clearer path forward before these changes take effect.

Speakers

Brett Schraeder
Vice President, Financial Aid Optimization
Mary Virginia Spencer
Director, Partner Development