Download EAB’s white paper to learn what an optimized portfolio of audience sources and conversion channels looks like—what each brings to the table, and how, when properly integrated, they create a whole that is greater than the sum of its parts.
Specific topics covered in the white paper include:
- Likely future trends in standardized testing and their implications for recruitment-marketing
- How to identify gaps and redundancies in your channel array
- How deep integration between channels enables scalable customization of communications with prospective students