Data plays a critical role in the success and longevity of advancement programs. Knowing how to capture it, analyze it, and use it to optimize your program is imperative to meeting today’s increased revenue goals. Advancement leaders must ensure they have access to the right data and analysis tools to stay ahead, as well as that they remain on top of emerging trends and technologies. Join us as EAB experts dive into key strategies for leveraging data to drive impactful outcomes in your annual giving programs.
Watch this webinar where we explore:
- The primary role data plays in understanding donor behavior
- What types of data your team should be collecting
- Innovative ways of real-time data management and analysis
- How to use data to inform and optimize a stronger giving program
- Artificial intelligence (AI)'s relationship with data and how its already impacting higher education and advancement