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Webinar

Cracking the Code on Stealth Shoppers

How to boost inquiries by engaging hidden prospects earlier

Prospective graduate and adult students are researching programs and making enrollment decisions long before they ever engage with an institution, if they engage at all. With 80% of applicants shopping in stealth mode, schools face a pressing challenge: how do you connect with students who remain anonymous until they apply?

Wednesday, October 8 1:00 - 2:00 p.m. EST
A strong digital strategy can help you identify and engage these students earlier in their journey, increasing the likelihood of conversion. From optimizing your program webpages to leveraging first-party data and social listening, understanding the right tactics is essential to staying competitive in today’s fast-changing enrollment landscape.

Join this webinar to:
  • Learn five key strategies to uncover and engage stealth shoppers
  • Explore how to use retargeting when third-party cookies are no longer an option
  • Discover actionable steps to refine your marketing approach and increase inquiries
Register for the Webinar

Presenters


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Todd Heilman

Senior Consultant & Principal,
Adult Learner Recruitment
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Mary Virginia Spencer

Associate Director,
Partner Development