Why is it that so many strategic plans look exactly the same? Typical platitudes about “academic excellence”, “community engagement”, or “financial sustainability” are not strategies, and they are unlikely to align your community around implementable initiatives that will create real impact. But despite broad stakeholder engagement and hundreds of hours of meetings, most planning processes end up with generic language, overly ambitious goals, and too many priorities. In short, they fail to produce a real strategy for success in a challenging environment.
No matter where your institution is in the strategic planning process – whether you are about to launch a new planning round, refreshing a recently completed plan, or launching into the implementation phase – there’s an opportunity to build a plan that will lead to measurable outcomes and real impact.
Learn how to avoid the most common failure paths in strategic planning. This session explores:
No matter where your institution is in the strategic planning process – whether you are about to launch a new planning round, refreshing a recently completed plan, or launching into the implementation phase – there’s an opportunity to build a plan that will lead to measurable outcomes and real impact.
Learn how to avoid the most common failure paths in strategic planning. This session explores:
- How to frame stakeholder engagement to get useful feedback on institutional strategy rather than a laundry list of individual complaints
- How to design a plan that demonstrates the value that you create for external stakeholders rather than one that caters to the preferences of every internal stakeholder
- How to choose metrics and set goals that will help you prioritize your institution’s limited time and resources rather than building a long list of activities that will never get done
