Overview:
Is your school’s brand truly differentiated? Have you clearly answered your ‘Why us?’ for prospective students? That may not be enough in today’s competitive enrollment landscape.
Is your school’s brand truly differentiated? Have you clearly answered your ‘Why us?’ for prospective students? That may not be enough in today’s competitive enrollment landscape.
A truly enrollment optimized website must show, not tell, prospective students your differentiated value in their digitally native language and in a highly discoverable SEO capacity.
Watch the on-demand webinar for an overview of the landscape surrounding college websites, mandates for successfully navigating them, and an introduction to EAB’s best-practice content strategy methodology.