An Enrollment Leader’s Guide to Graduate and Adult Yield Management


Tuesday, May 12, 2:00 - 3:00 p.m. ET

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Webinar Description

Yielding admitted students has never been more difficult or consequential. Contextual factors, such as changes to Grad PLUS loans, adult learner goals and preferences, international student applicant declines, and public attitudes toward the value of higher education are making it increasingly difficult to predict admitted students’ likelihood to enroll – and to understand what actions we might take to improve the odds of them doing so to seat your full class.

Join our webinar to get a comprehensive overview of tactics you can use to better engage and enroll admitted students, including:
  • Embedding high-impact value messaging into post-admit communications;
  • Using data analytics to focus highly intensive and personalized outreach on parts of your admit pool where it will have the greatest impact; and
  • Deploying chatbots and related forms of generative AI to scale highly personalized engagement to keep your admits engaged.

Presenter

Beth Donaldson
Managing Director, Consulting Services,
Adult Learner Recruitment
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