Pamela Kiecker Royall, PhD
Head of Research, EAB Enrollment and Marketing Solutions




Keith Ramsdell
VPEM, Ashland University





Donald Resnick
Global Higher Education Consultant

Past Webinar

Leveraging Data to Optimize Graduate Recruitment and Operational Excellence

Lessons from EAB and NAGAP’s Surveys of 500+ Graduate Enrollment Leaders

Changing demographics, policies, and perceptions of the value of higher education have combined to create an increasingly difficult graduate landscape for enrollment teams. To enrich university leaders’ understanding of this new and continuously evolving era of graduate enrollment, EAB partnered with NAGAP to conduct a series of three surveys of nearly 600 graduate enrollment leaders from late 2024 to early 2025. 
Resources Available
Learn the biggest takeaways from these surveys and strategies to support your team, including:
  • The recruitment activities with the greatest impact on enrollment
  • How tight budgets and heavy workloads are affecting graduate enrollment staff
  • Tips to set, understand, and meet graduate enrollment goals
  • The different ways graduate enrollment staff are using AI tools
See the Takeaways
Resources Available