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Building Enrollment Advantages amid Market Disruption

New Realities and Strategies for Graduate, Online, and Adult Enrollment

On-Demand Webinar

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Overview

Graduate and adult enrollment leaders are facing a fundamentally different market than even a few years ago. Demographic shifts, declining international demand, rising competition, and rapid changes in how prospective students search and decide are converging to make enrollment growth harder—and costlier—to achieve.

In this webinar, EAB enrollment expert Ryan Leach unpacks what’s changed in the graduate and adult learner market—and what university leaders can do now to protect revenue, focus resources, and build sustainable enrollment advantage.

Attendees will learn:

Why traditional enrollment growth strategies are breaking down as the pool of prospective graduate and adult learners shrinks and competition intensifies
How “stealth shopping” and AI-driven search behavior are forcing institutions to rethink how they reach and engage prospects
What leading institutions are doing differently to prioritize the right programs, win the right students, and convert interest into enrollment, even with constrained budgets and staffing

Report: Leveraging Data to Optimize Graduate Recruitment and Operational Excellence

Access here>>

Report: The New Rules of Engagement for Enrolling Today's Adult Learners

Access here>>

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Top Enrollment Strategies from Thriving Law Programs

Overview:

As higher ed faces the challenges of the demographic cliff and uncertain international enrollment, institutions are under more pressure than ever to shore up graduate and online enrollments. Offering the right academic programs is a critical first step to growing enrollment, but university leaders are grappling with questions like: Do our programs align with market needs? How can we make our programs stand out? Are there programs we should refresh—or even sunset?

Join our webinar to explore best practices for strategically prioritizing programs in your graduate and online portfolio—and positioning high-priority programs for growth. Attendees will leave the webinar with clear next steps to:

• Overcome common barriers to program development,

• Identify the graduate and online programs most poised for enrollment growth, and

• Refresh your programs, from rightsizing admissions requirements to developing a compelling pricing strategy to drive student demand

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Amy Luitjens

Managing Director, Partner Success, Law School Enrollment Services

Owen Crean

Managing Director, Partner Development, Law School Enrollment Services

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Ryan Leach

Director, Partner Development, Adult Learner Recruitment

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