New Realities and Strategies for Graduate, Online, and Adult Enrollment
Tuesday, February 17, 4:00 - 5:00 p.m. ET
Graduate and adult enrollment leaders are facing a fundamentally different market than even a few years ago. Demographic shifts, declining international demand, rising competition, and rapid changes in how prospective students search and decide are converging to make enrollment growth harder—and costlier—to achieve.

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In this webinar, EAB enrollment expert Ryan Leach will unpack what’s changed in the graduate and adult learner market—and what university leaders can do now to protect revenue, focus resources, and build sustainable enrollment advantage.

Attendees will learn:

  • Why traditional enrollment growth strategies are breaking down as the pool of prospective graduate and adult learners shrinks and competition intensifies
  • How “stealth shopping” and AI-driven search behavior are forcing institutions to rethink how they reach and engage prospects
  • What leading institutions are doing differently to prioritize the right programs, win the right students, and convert interest into enrollment, even with constrained budgets and staffing

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