Despite long-standing vendor relationships, many university leaders are struggling to meet online and graduate enrollment goals and overcome challenges such as the rise of stealth applicants and soaring digital media costs. In particular, university leaders are reconsidering inflexible OPM agreements that are not delivering a sound return on investment, especially in light of growing regulatory and financial risks. The uncertainties of the upcomign election are exacerbating concerns abotu the future of OPMs as viable enrollment partners. The recent headline news of the financial implosion of name-brand OPMS leaves many higher ed executives wondering about the future and in need of answers.
This two-part series navigates the unknowns of today's vendor landscape—and succeeding despite them.
This two-part series navigates the unknowns of today's vendor landscape—and succeeding despite them.
