Case Study Results

How One Graduate School Increased Fall Enrollment by More Than Double the National Average

A Case Study with Pecan State*

Pecan State’s marketing team was small, had limited experience marketing graduate programs, and only had the resources to create one-off campaigns for graduate programs. These limitations made it difficult for Pecan to meet its graduate enrollment goals.

Learn how EAB helped Pecan launch paid search, consumer analytics, and list buys to expand Pecan State’s audience of right-fit students and receive a 5:1 return on investment.


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