Presenters


Vice President of Consulting Services and Dean of Enrollment Management, EAB




Vice President, Marketing Programs and General Manager, Talent Marketing Services

Areas of Expertise
  • Marketing and Recruitment
  • Enrollment
  • Yield Management
  • Strategic Planning
On-Demand Webinar

Post-Pandemic Enrollment Strategy

Part 1: Lessons on Digital Engagement

The pivot to virtual-first recruitment put digital platforms and technologies at the center of recruitment strategy. However, the pandemic showed that virtual interactions must meet students’ high expectations for authenticity and personalization to capture and hold their attention. During the transition to a hybrid recruitment environment, institutions will need to ensure that their digital recruitment strategies engage students accordingly.
Available Now On Demand
This is the first webinar in a three-part series. In this webinar, our presenters share:
  • Lessons on how to engage Gen Z on their own terms, including through personalized, authentic content and innovative social media platforms
  • Tactics for maximizing the impact of your virtual tour
  • Strategies for hosting events in a hybrid virtual and in-person recruitment environment
Register to Watch
Available Now On Demand