Beth Donaldson
Managing Director, Consulting Services
Adult Learner Recruitment





Lisa Armistead
Dean, Graduate School
Georgia State University




Amber Amari
Assistant Dean for Graduate Enrollment Management and Student Success
Georgia State University

Proactive Planning for Graduate Enrollment Growth:
Exploring the Elements of a GEM Plan with Georgia State

While the past 20 years have been a time of rapid expansion for graduate enrollment, that growth has not been consistent or easily won. The ever-changing graduate enrollment landscape demands a proactive and comprehensive approach to grow enrollment, particularly as 2024 brings potential disruptions and headwinds. Join us as we explore why a graduate enrollment management (GEM) plan is essential to your programs’ success and how it can make the difference between stagnation and achieving strategic and lasting growth.
On-Demand Recording and Slides
This session explores:
  • Practical strategies for building an effective GEM plan;
  • Six core elements of a GEM plan that you should consider; and
  • How Georgia State University is implementing a GEM plan to achieve their enrollment goals.
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On-Demand Recording and Slides