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Rethinking Student Search: Expanding Your Reach and Strengthening Your Recruitment Pipeline

The student audience market has changed. Shifts in testing participation, privacy practices, and list availability mean traditional sources no longer offer the reach or predictability enrollment teams once relied on.

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Wednesday, September 9

3:00 p.m.-3:30 p.m. EST

Findings from EAB's 2026 Parent Survey: New Insights on Your Most Important Recruitment Allies

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Join EAB experts Brandy Palmer and Nate Summer for a closer look at how the student audience market is evolving and why institutions need a broader, more flexible approach to recruitment.

You’ll leave better equipped to:

Adapt your student search strategy as changes in testing, privacy, and list availability reshape which students you can identify and reach.
Focus recruitment resources on the markets and student populations that best align with your institutional priorities.
Strengthen your recruitment pipeline by diversifying student sources and coordinating outreach across channels.

Findings from EAB's 2026 Parent Survey: New Insights on Your Most Important Recruitment Allies

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Findings from EAB's 2026 Parent Survey: New Insights on Your Most Important Recruitment Allies

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Findings from EAB's 2026 Parent Survey: New Insights on Your Most Important Recruitment Allies

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Findings from EAB's 2026 Parent Survey: New Insights on Your Most Important Recruitment Allies

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Findings from EAB's 2026 Parent Survey: New Insights on Your Most Important Recruitment Allies

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Findings from EAB's 2026 Parent Survey: New Insights on Your Most Important Recruitment Allies

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Brandy Palmer

Senior Director, Demographics Analytics

Nate Summer

Managing Director, Partner Development

Webinar Presenter

Madeleine Rhyneer

Vice President of Consulting Services and Dean of Enrollment Management

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