Shrinking budgets, declining student populations, and growing competition make succeeding in the graduate, online, and adult learner markets uniquely challenging. This new era of enrollment management requires smart strategies at every stage of the funnel, from audience diversification to class shaping and yield.
This webinar outlines how EAB is helping graduate and adult-serving programs reach their goals by:
- Generating high-quality leads through traditional and proprietary sources
- Increasing inquiry to application rates through intent-based marketing
- Leveraging financial aid as an enrollment lever
- Identifying programs with the most growth potential—and providing data and guidance to help those programs succeed
