Overview:
During the most intense phases of the pandemic, student recruitment behaviors changed dramatically in response to high school and college closures, fears about health and safety, and increased financial hardships for families. With an entire cycle of in-person recruitment now complete, we are getting glimpses into which changes in student behavior were pandemic-era blips and which are likely to be longer-lasting. In this webinar, we'll share EAB's latest research on the mindset of “Gen P,” or the students whose college-going behaviors have been influenced by their experiences during the pandemic.
